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Game On: Bringing Pro-Level Data to Every Player

Cordelia King, Superstat

For Cordelia King, sport has always been about community, competition, and connection. Growing up surrounded by local clubs, she saw how the passion was the same at every level…but the tools weren’t.

In professional leagues, teams use advanced data to analyse performance and improve strategy. But for grassroots athletes? That level of insight was out of reach.

Cordelia decided to change that.

She founded Superstat, an AI-powered sports analytics platform that automatically turns match footage into advanced player stats and highlight reels. Using computer vision, Superstat detects players, tracks their movements, and breaks down every pass, tackle, and goal, transforming video into data that athletes can actually use.

It’s game-changing tech with a heart for inclusion. Cordelia’s mission is to democratise performance analysis, especially for women’s and underrepresented sports, so every athlete can learn, grow, and shine… not just the pros.

With her background in communications, design, and sports recruitment, Cordelia brings creativity and strategy to her tech-driven vision. 

Talent exists everywhere, access shouldn’t be the barrier.

As a Kickstarter Challenge Finalist, Cordelia has already secured $7,500 in equity free funding. On November 20, she’ll step into Parliament House to pitch Shark Tank–style for the $30,000 Grand Prize, sharing her dream of leveling the playing field – literally and figuratively.

Because when data meets passion, the game changes for everyone.

Follow Cordelia’s journey by following the @superstat.ai Instagram or her website www.superstat.com.au