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Research & planning

Unlock your business potential with the Research and planning toolkit. This guide transforms your concept into a viable plan through key stages. You’ll dive into identifying your target market, assessing demand, and analysing your competitors. Define your unique value proposition, choose the best revenue model, and strategize your pricing. Develop a Minimum Viable Product (MVP) and refine it through feedback. Each section includes practical templates. By the end, you’ll have a clear, validated business idea and a solid plan for market success.

Tina Harris

Tina Harris, an accomplished entrepreneur and business mentor, is the driving force behind children’s music band Lah-Lah, seen daily on ABC KIDS in Australia, and around the globe on her successful YouTube channel. Tina has worked with the majors including SONY Music and Roadshow Entertainment. A two-time ARIA nominee and Grammy Recording Academy member, Tina offers invaluable mentorship through Tube Creatives Academy, where she trains and inspires future content creators. As a speaker and consultant, her extensive experience both in front of and behind the camera on TV and YouTube gives her a unique perspective, making her a sought-after advisor in the industry.

This toolkit contains:

Other toolkits available under Ideation & Validation

Toolkit download: Research & planning

We want to help you at every step of your journey, so please sign up and join the EME community to download the Research & planning toolkit. We will also keep you up to date with any upcoming events and new information that you can use to inspire and push your business forward.